Smaller runs, more diverse designs, and fast turnaround: new consumption patterns have transformed the labels and flexible packaging market. Discover at FESPA Digital Printing the digital printers that make this market accessible and profitable for your p
Global Trend
New consumption and distribution modes — such as e-commerce, marketplaces, and small artisanal food and beverage producers — have created demand for labels and packaging in smaller runs, more diverse designs, and fast turnaround times.
Digital printing has transformed this market. It enables prototyping without setup costs, single-batch customization, regionally differentiated design printing — all with excellent cost-effectiveness.
For print shops and label suppliers, it's an opportunity to offer quick and innovative solutions to brands wanting to experiment without obsolescence risk. This opens new portfolios and higher margins.
each label can be different — names, QR codes, unique designs
no minimum run — prototypes, tests, and small profitable quantities
What You'll Find
Technologies that enable market entry with flexibility and profitability.
Digital roll-to-roll printers for plastic films, sachets, stand-up pouches, and laminates. Photographic quality with high-scale production speed.
Digital roll printers for self-adhesive labels on continuous rolls. Perfect for small volumes with personalized design, without production downtime.
Desktop and industrial tag printers for logistics, barcodes, and product identification on various substrates.
Pigment and solvent-based inks for different films and substrates. Pre-cut substrates with specialty adhesives and treatments for labels.
RIP and media profile software for color accuracy, especially critical in beverages and food. Zero variation batch to batch.
Cutting and integrated finishing systems or offline for labels and packaging with millimeter precision.
Spot UV varnish and embossing effects to highlight logos and visual elements in premium labels and sophisticated packaging.
Design and prototyping tools that allow testing packaging and labels before full production, reducing risk.
FESPA Brasil is the leading digital printing trade fair in Latin America, bringing together manufacturers, distributors, print shops, agencies, and creative professionals in a single platform for business, learning, and innovation.
Since its first edition in Brazil, FESPA has been the definitive meeting point for those shaping the future of printing — where technologies are unveiled for the first time, where partnerships are formed, and where the market plots its next steps.